The Person Behind the Work
About Shelley
I create content that earns its place in the feed.
Hi, I'm Shelley!
I'm a 63-year-old UGC creator based in Tuscaloosa, Alabama, and the founder of Modern Media Content.
I came to content creation with a lot of life experience, a natural curiosity, and an eye for the little things.
What started as a creative pursuit became work I genuinely enjoy. I like learning what makes a brand different, who they're trying to reach, and what they want someone to take away from the content I create.
Skills & Specialties
What I Bring to the Table
Creator-led content shaped around your brand, audience, and creative goals.
Comfortable working from scripts, talking points, and creative direction while keeping the delivery natural.
Finding natural ways to communicate what makes your brand or product memorable.
Turning key messages and ideas into language that sounds natural when spoken.
Purposeful footage captured with the creative brief and final use in mind.
Thoughtful imagery that keeps the product at the center while fitting naturally with your brand.
A Little More About Me
A Few Things You Might Not Know About Me
There are two of me. The other one's name is Sheila.
I'm an identical twin, and twins run on both sides of my family. My grandmother was a twin, I have twin uncles and cousins, and then I had twin sons of my own. Apparently my family doesn't believe in doing anything one at a time.
I spent my childhood summers picking rocks.
That's an actual job on a North Dakota farm, and yes, the children participated. We had a fairly relaxed interpretation of child labor laws.
Give me a script.
Script reads are my favorite. Give me the words, turn on the camera, and let me bring them to life.
Four sons. Twelve grandchildren.
I raised four boys, and somewhere along the way our family grew to include 12 grandchildren. Quiet family gatherings are not really our specialty.
One of my first real jobs was de-icing airplanes.
It was North Dakota, it was winter, and somebody had to do it. Me…that somebody was me.
My coworker is a cat.
As MMC's Chief Brand Officer, Domino's contributions are largely supervisory. Her random quality control inspections result in reshoots, but she has seniority, so I've learned not to question it.
There are two of me. The other one's name is Sheila.
I'm an identical twin, and twins run on both sides of my family. My grandmother was a twin, I have twin uncles and cousins, and then I had twin sons of my own. Apparently my family doesn't believe in doing anything one at a time.
I spent my childhood summers picking rocks.
That's an actual job on a North Dakota farm, and yes, the children participated. We had a fairly relaxed interpretation of child labor laws.
Give me a script.
Script reads are my favorite. Give me the words, turn on the camera, and let me bring them to life.
Four sons. Twelve grandchildren.
I raised four boys, and somewhere along the way our family grew to include 12 grandchildren. Quiet family gatherings are not really our specialty.
One of my first real jobs was de-icing airplanes.
It was North Dakota, it was winter, and somebody had to do it. Me…that somebody was me.
My coworker is a cat.
As MMC's Chief Brand Officer, Domino's contributions are largely supervisory. Her random quality control inspections result in reshoots, but she has seniority, so I've learned not to question it.
How I Work
My Approach
I Pay Attention
I'm a details person. I take the time to understand the brief, notice the little things, and make sure the content reflects what your brand actually needs.
I Keep You in the Loop
Good communication makes everything easier. I'll keep you informed throughout the process so you always know where things stand.
I Follow Through
If I say I'm going to do something, I do it. I take deadlines seriously, respond to feedback, and care about delivering work I'm proud to put my name on.
Your Turn
Now I'd love to hear about you.
Tell me about your brand and what brought you here.