Modern Media Content

The Work

Real content for real brands — built for the scroll, designed to convert.

Featured Work

Beauty / UGC Paid Social

Westmore Beauty

Accessories / Brand Storytelling

H-earrings

Fintech / Performance Ads

Acorns

Lifestyle / Product Launch

Kleos

Women’s Wellness · UGC / Paid Social

Everdries — Creative Variation Campaign

One Concept. Four Creative Angles.

A Conversation With My Future Self

Bladder leakage is personal, and talking about it isn’t always easy. I wanted to acknowledge that without making women feel embarrassed or defined by the problem.

The idea was to create a conversation between my present and future selves. Looking back with the benefit of hindsight gave me a way to approach the subject with warmth, reassurance, perspective, and a little humor while introducing Everdries as a possible solution.

Rather than tell the same story four times, I developed four different emotional approaches around that one concept. Each variation has its own hook while keeping the central message consistent.